The MTV Video Music Awards (commonly abbreviated as the VMAs) is an award show presented by the cable channel MTV to honor the best in the music video medium. Originally conceived as an alternative to the Grammy Awards (in the video category), the annual MTV Video Music Awards ceremony has often been called the “Super Bowl for youth”, an acknowledgment of the VMA ceremony’s ability to draw millions of youth from teens to 20-somethings each year. By 2001, the VMA had become a coveted award.
MTV’s Video Music Awards(VMAs) once again shone upon the illustrious Prudential Center in Newark, New Jersey on September 12, 2023. This gala evening was a notable one, especially for the Afrobeats community as it celebrated the victories of numerous world-renowned music artists. Taking center stage was Nigeria’s global Afrobeats sensation, Rema, bagging the inaugural ‘Best Afrobeats’ category award. But what made this win more memorable? Let’s dive in!
Nigerian Global Afrobeats Icon and his Award Triumph
Ever wonder who’s been standing atop the Afrobeats world? The answer is none other than the Nigerian musical prodigy, Rema. His remix of the hit single “Calm Down,” featuring pop sensation, Selena Gomez, was an unprecedented success, etching its mark as the biggest song in Afrobeat’s history.
This vastly celebrated remix notched another win, adding more feathers to Rema’s cap. He was seen sharing his joy with Selena Gomez, whose contribution to the remix brought this Nigerian musician this grandeur.
A Tribute to Afrobeat’s Pioneers and a Shout-out to the New Generation
Who else has been contributing to the elevation of Afrobeat on a global stage? Rema didn’t forget to mention the maestros who laid the foundation of this music genre. Names like 2Baba, Don Jazzy, D Banj, D Prince, Runtown, Timaya, Wizkid, Burna Boy, and Davido were saluted in his victory speech.
Communicating his gratitude and respect, Rema highlighted, “I would like to salute those who started the Afrobeat… and I want to salute the new generation of Afrobeat. We are here to take it to the rest of the world community. And again, please make some noise for Selena Gomez.”
Celebrating Afrobeat’s Global Footprint
True to its essence, Afrobeat has indeed transcended borders, speaking to a universal audience and establishing its firm roots in every corner of the globe. And with talented artists like Rema leading the charge, the world should look out for more top-notch Afrobeat renditions!
To cap off, Nigerian global Afrobeats icon Rema’s triumph at the MTV VMA 2023 is a testament to the growing influence and global appeal of Afrobeat music. It’s a crucial moment that will go down in music history, marking a significant milestone for Afrobeat music and the artists behind it.